What is the biggest disadvantage of using ROI to evaluate investment centers?

Short Answer

Expert verified

The absence of consideration for a cash as a measure is one of the drawbacks of ROI.

Step by step solution

01

Meaning of Investment centers

The enterprise division, office, unit or liability center of an organizationis known as the investment center. This entity is classified by the organization as an investment center rather than a cost or profit center.

02

The most significant disadvantage of using ROI to evaluate investment centers

ROI has one significant flaw that it does not consider cash as measure therefore it ignores those projects which have positive cash flow but negative income.

Division managers are encouraged to only embrace initiatives that will preserve or grow their present ROI when their performance is evaluated only on ROI, which might have a detrimental influence on the company's goal congruence.

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Most popular questions from this chapter

Explain the difference between a centralized company and a decentralized company.

The Harris Company is decentralized, and divisions are considered investment centers. Harris has one division that manufactures oak dining room chairs with upholstered seat cushions. The Chair Division cuts, assembles, and finishes the oak chairs and then purchases and attaches the seat cushions. The Chair Division currently purchases the cushions for \(22 from an outside vendor. The Cushion Division manufactures upholstered seat cushions that are sold to customers outside the company. The Chair Division currently sells 800 chairs per quarter, and the Cushion Division is operating at capacity, which is 800 cushions per quarter. The two divisions report the following information:

Chair Division Cushion Division

Sales Price per Chair \) 85 Sales Price per Cushion \( 32

Variable Cost (other than cushion) 42 Variable Cost per Cushion 13

Variable Cost (cushion) 22

Contribution Margin per Chair \) 21 Contribution Margin per Cushion $ 19

Requirements

1. Determine the total contribution margin for Harris Company for the quarter.

2. Assume the Chair Division purchases the 800 cushions needed from the Cushion Division at its current sales price. What is the total contribution margin for each division and the company?

3. Assume the Chair Division purchases the 800 cushions needed from the Cushion Division at its current variable cost. What is the total contribution margin for each division and the company?

4. Review your answers for Requirements 1, 2, and 3. What is the best option for Harris Company?

5. Assume the Cushion Division has capacity of 1,600 cushions per quarter and can continue to supply its outside customers with 800 cushions per quarter and also supply the Chair Division with 800 cushions per quarter. What transfer price should Harris Company set? Explain your reasoning. Using the transfer price you determined, calculate the total contribution margin for the quarter.

Consider the following condensed financial statements of Forever Free, Inc. The company’s target rate of return is 40%.

Forever Free, Inc

Income Statement

For the year ended December 31, 2018

Net Sales revenue

\( 3,500,000

Cost of Goods Sold

2,200,000

Gross Profit

1,300,000

Operating Expenses

950,000

Operating Income

350,000

Other income and (expenses)

Interest Expense

(27,000)

Income before income tax expense

323,000

Income tax expense

113,050

Net Income

\) 209,950

Forever Free, Inc

Income Statement

For the year ended December 31, 2018

2018

2017

Assets

Cash

\( 64,000

\) 52,000

Accounts Receivable

49,200

17,800

Supplies

1,000

400

Property, Plant, and Equipment, net

331,800

229,800

Patents, net

135,000

119,000

Total Assets

\( 581,000

\) 419,000

Liabilities and Stockholders’ Equity

Accounts Payable

\( 17,000

\) 19,000

Short-term Notes Payable

136,000

42,000

Long-term Notes Payable

184,000

114,500

Common Stock, no Par

232,000

242,000

Retained Earnings

12,000

1,500

Total Liabilities and Stockholders’ Equity

\( 581,000

\) 419,000

Requirements

1. Calculate the company’s ROI. Round all of your answers to four decimal places.

2. Calculate the company’s profit margin ratio. Interpret your results.

3. Calculate the company’s asset turnover ratio. Interpret your results.

4. Use the expanded ROI formula to confirm your results from Requirement 1. Interpret your results.

5. Calculate the company’s RI. Interpret your results.

How does capacity affect transfer pricing decisions?

What is a transfer price?

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