The quality of a product or service is defined as how well a product meets customer needs, accomplishes its purpose, and follows industry norms. Businesses examine various key components when evaluating quality, such as whether a product solves an issue, works efficiently, or meets the needs of customers.
The two main characteristics of a product or service that define its quality are its design and its process.
- Design quality: Design quality refers to the basic features of a product or service. It has to do with the different designs of the product for different clients.
- Process Quality: Process quality refers to the reliability of a product or service. Customers want a defect-free product, thus a corporation should follow the standards and specifications when developing it.