When implementing a supply chain strategy, a company must minimize total costs while meeting the needs of its consumers. Customer and customer satisfaction are very important in the supply chain strategy since they drive the firm in the long term. If a corporation has to save costs, it must concentrate on unnecessary spending.
If they intend to diminish the quality of service in the supply chain, it will result in client loss and a loss of competitive advantage. As a result, every business reduces its total cost while meeting the demands of its customers, and this generates goodwill for the firm.